Ethics and Impact reports

Wholegrain Digital was founded with the aim of not only helping positive organisations thrive online but also with the ambition of being a truly sustainable business, one that ‘walks the talk’ and inspires other companies with our actions and achievements.

Our annual impact reports highlight our successes each year, against the standards that we set for ourselves, as well as those we need to achieve to maintain and improve our B Corp certification score year on year.

A yellow square with dark blue text saying 'Impact Report.' Below this is an image of the front cover of the report (white text on dark green), with two of its pages shown peeking out on each side of the cover

2022/23 Impact Report

This year’s highlights include:

icon of a lightening bolt Wholegrain Digital’s work culture was recognised by Escape the City as we made the Escape 100 list as an organisation to ‘escape’ to in 2022 and were recognised as ‘Culture Pioneers’ by HRZone
icon of a lightening bolt Our sustainability newsletter, Curiously Green, attracted 1,800 new subscribers, bring the total number of subscribers to 5,540+ 
icon of a lightening bolt 100% of our websites and 96% of our clients’ websites are now hosted with green hosting providers
icon of a lightening bolt Our work around Digital Sustainability as been featured widely in various publications including The Drum, Dense Discovery newsletter, Forbes magazine and even Reader’s Digest

 

Image of the front cover of the 2021/22 Annual Report. The text is green, against a light green backgroun and the Wholegrain logo is featured on the top right hand corner

2021/22 Impact Report

This year’s highlights include:

icon of a lightening bolt We released version 3 of our website carbon calculator, standardising calculations ahead of Earth Day 2022
icon of a lightening bolt Our sustainability newsletter, Curiously Green, almost tripled in readership, going from 1,300 to 3,700 subscribers in one year
icon of a lightening bolt 100% of our websites and 78% of our clients’ websites are now hosted with green hosting providers
icon of a lightening bolt Tom’s book, Sustainable Web Design, was translated into German
icon of a lightening bolt We celebrated 15 years of Wholegrain Digital!

 

Image of the 2020/2021 Annual Report front cover - A simple text only design against a dark green background

2020/21 Impact Report

This year’s highlights include:

icon of a lightening bolt Achieving £1 million turnover for the first time since Wholegrain started in 2007
icon of a lightening bolt Our sustainability newsletter, Curiously Green, achieved more than 1,300 subscribers in the first year since its launch
icon of a lightening bolt We enjoyed collaborating on several B Corp projects, especially the Better Business Act website.
icon of a lightening bolt Tom published a book, Sustainable Web Design, with A Book Apart
Ethics Report image

2019/20 Ethics Report

In the 2019/20 financial year, we’re proud to report that almost three-quarters of our income came from clients who put purpose before profit.

This ethics-focused executive summary of our annual report shares more information on who our top positive clients were, and how we are leading the way in our mission to green the web.

Image displaying our sustainability newsletter, Curiously Green, on a tablet and a mobile

2019/20 Impact Report

This year’s highlights include:

icon of a lightening bolt Appearing on BBC
icon of a lightening bolt Increasing our B Impact score by 24.2, to 108.4
icon of a lightening bolt Now using 100% renewable energy both in the office and at home
icon of a lightening bolt Launched a new sustainability newsletter, attracting more than 800 subscribers in 6 months
Image of two different pages of website carbon displayed side by side

2018/19 Impact Report

This year’s highlights include:

icon of a lightening bolt Launched the world’s first website carbon calculator
icon of a lightening bolt 100 of our websites and 60% of our clients’ websites were hosted on green hosting
icon of a lightening bolt 90% of our team use renewable energy at home and 57% of our total energy comes from renewable sources