Tom is our co-founder and sustainability nut.
Active in the sustainable design scene in the early 2000’s, he is the author of the book Sustainable Web Design. He also wrote the sustainable design chapter for the book Design & Designing: A Critical Introduction and had graphic design work featured in the Harper Collins Big Book of Green Design.
Keen to test his hypothesis that “green business” was not an oxymoron if sustainability was designed in, he co-founded Wholegrain together with his wife Vineeta.
As Managing Director it’s his job to “manage the direction” of the team and ensure that we are always sailing towards a new utopia, delivering true value to our clients, quality of life to our team and always staying true to our mission.
He has presented at events internationally including An Event Apart and WordCamp Europe, has been featured in films for the BBC and CNN, and is a regular guest on tech podcasts. He also writes regular articles about design, business and sustainability on our blog.
Talks, interviews and articles
BBC Politics Live: Can the internet go green?
Forbes: The Keys To Sustainable Web Design For Every Business
CNN: Do the 1990s hold the key to sustainable websites?
Velocitize Talks: Tom Greenwood on using web technologies for good
Sustainable UX for everyone
Zero Carbon WordPress
How to attract big name clients with LOVE
Louder Than Ten: Having the guts to say no to bad money