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In the run up to last weeks London WordCamp, we held our first ever ToastCamp at Wholegrain HQ. This first ToastCamp took the form of a two day management meeting aimed at helping us to build a stronger business and improve service for our clients.
Day 1 was focussed on identifying issues within the business and finding solutions to those problems. We made huge progress and got a lot of great ideas on the table that will streamline design and development projects, improve our testing and launch procedures and help us build closer relationships with our clients. Lots of good stuff that is good for everyone.
Day 2 was focussed on business development with a particular eye on new products and services. Lots of ideas were presented, many of which were already on the table but now we had a chance to put them all side by side and draw up a priority list. We know as well as anybody that having too many good ideas can be as bad as having no ideas because you can’t focus on anything in particular. We decided that our top priority is the development of our own modular theme framework, which is already making good progress and will add value in multiple areas of our business. Technical Manager Ervin is going to be heading up this project from here forward. A close second is getting our task management tool Nail Gun ready for public use. We’ve been using it internally to help manage projects for over a year now and its time that we let the world in on it.
On top of that, we took delivery of our first batch of new Wholegrain Digital T-shirts and Hoodies from the lovely people at I Dress Myself, hand printed with water based inks in Somerset on fairly traded organic cotton and made in a factory powered by renewable energy. It doesn’t get more Wholesome than that!
Overall ToastCamp was a huge success that in just two short days moved our business forward significantly. Not just that, but we all enjoyed some good food and had a lot of fun.
We’ll definitely be doing it again and the next ToastCamp is pencilled in for sometime in spring 2014.